Salt and sugar are added to cereals to aid cooking, texture and taste. The salt and sugar levels of our cereals are regularly monitored to make sure only the minimum amounts are used to give the maximum effect. Weetabix is low in sugar and low in salt and has green traffic light labels for both.

A two biscuit serving of Weetabix contains one fiftieth of a teaspoon of salt (0.1g), only 1.7% of the recommended daily salt intake for healthy adults (6g/day)*. Each Weetabix contains one hundredth of a teaspoon of salt (0.05g), less than 1% of the  recommended daily salt intake for healthy adults (6g/day).

A two biscuit serving of Weetabix contains less than half a teaspoon of sugar (1.6g). Each Weetabix contains less than a fifth of a teaspoon of sugar (0.8g).

Ready brek Original contains no added salt or sugar.

Deeside Cereals Acquisition

The Weetabix Food Company is pleased to announce that on Friday 1st December 2023, they completed a deal to acquire Deeside Cereals from Wholebake Limited. The acquisition will strengthen the Weetabix Food Company, bringing new…

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The cost-of-living crisis won’t dampen the power of trusted brands, reveals Weetabix survey

The Weetabix Food Company, makers of the nation’s favourite breakfast cereal[1], has revealed new research that indicates even in the face of the current cost-of-living crisis, the power of a trusted, healthy brand still resonates. …

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